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Domain Strategy

Matching the name to a domain you can own — .com-first thinking, exact-match vs modified domains, pricing and renewals, and when to walk away from a taken name.

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Domain Strategy The Dot-Com Bubble: What It Was and Why It Still Matters
The dot-com bubble, explained — what inflated it, why it burst, and the naming and domain lessons founders can still use to pick a brand that outlasts a hype cy...

The Dot-Com Bubble: What It Was and Why It Still Matters

The dot-com bubble, explained — what inflated it, why it burst, and the naming and domain lessons founders can...

Jul 16, 2026
Domain Strategy Domain Name Strategy: How to Pick a Domain You Can Actually Own
A founder's domain strategy guide — why .com still leads, what to do when the exact match is taken, modifier and TLD trade-offs, pricing and renewal traps, and...

Domain Name Strategy: How to Pick a Domain You Can Actually Own

A founder's domain strategy guide — why .com still leads, what to do when the exact match is taken, modifier a...

Jul 06, 2026